Last updated: 14/11/2025

1. Introduction
This Privacy Policy describes how DamianAlar.com (hereinafter, «we,» «our,» or «the Website») collects, uses, and protects the personal information that you («the User») provide when interacting with our website and using our services, which include, but are not limited to: digital strategy consulting, web development, advertising campaigns, artificial intelligence (AI) services, audiovisual production, and 3D design.

By using our Website, you agree to the data practices described in this policy.

2. Data Controller
Identity: Damián Alfonso Arrieta
Website: DamianAlar.com

Contact Email: contact@damianalar.com

3. Information We Collect
We collect information in various ways to provide, manage, and improve our services.

A. Information Provided Directly by the User
Identification and Contact Data: Full name, email address, telephone number, company name, and country. (Collected through contact forms, audit forms, or newsletter subscriptions.)

Payment Data: Billing information, credit card details, or payment account information (such as PayPal, Stripe, D-Local GO, or Binance Pay) necessary to process transactions for the contracted services. Note: This sensitive data is processed directly by the payment gateways and is not stored on our servers.

Consultation and Service Data: Information provided during consultation calls or project descriptions (e.g., market niche, marketing objectives, product inventory, access to advertising accounts, etc.).

B. Information Collected Automatically
Browsing Data (Cookies): We collect data about your activity on the Website, including IP address, browser type, pages visited, time spent on the site, and browsing patterns. We use cookies and similar technologies to improve the user experience.

Analytics and Performance Data: Information about how you interact with our content and advertising (through tools such as Google Analytics, Facebook Pixels/Meta, etc.) to measure the effectiveness of our advertising campaigns and optimize our site.

4. Purpose of Data Collection
We use the collected information for the following purposes:

Service Provision: To perform the contracted services (web development, audits, campaign creation, etc.) and manage the contractual relationship.

Communication: To respond to your inquiries, send quotes, service notifications, and payment confirmations.

Direct Marketing (with Consent): To send our newsletter, information about new services, special offers, or valuable content. You can opt out of receiving these communications at any time.

Legal Compliance and Billing: To comply with legal, tax, and accounting obligations, and to manage billing.

Optimization and Personalization: We analyze user behavior to improve website functionality and personalize the user experience and advertising.

5. Data Transfer and Sharing
We do not sell or rent your personal information to third parties. We share your data only when strictly necessary and with the following entities:

Service Providers: Third parties that help us operate the business (e.g., hosting services, payment gateways, email marketing software, analytics tools). These third parties only have access to the information strictly necessary to perform their functions.

Legal Requirement: When we are legally obligated to do so or in response to valid legal requests (court order or legal process).

With Your Consent: We may share information for any other purpose with your explicit consent.

International Transfers: Because we use global tools and services (Google, Meta, etc.), your data may be transferred to and stored outside your country of residence. We ensure that these transfers comply with applicable legal frameworks (e.g., GDPR Standard Contractual Clauses).

6. Use of Data in Advanced Services (AI and Advertising)
When you contract our development or management services (AI Agents and Advertising Campaigns):

AI Agents: The data you provide to us (stock databases, FAQs, internal customer data) is used solely to train and operate the AI Agent for your business and is treated with strict confidentiality. This data is not used to train general-purpose AI models.

Advertising Campaigns: By integrating tracking pixels (Meta/Facebook, Google), you agree that these platforms may collect browsing data and cookies for the purpose of Optimize the segmentation of your advertising campaigns and measure their performance.

 

7. User Rights

You have the right to exercise the following rights regarding your personal data:

 

Right of Access: To know what data we are processing about you.

 

Right to Rectification: To request the modification of inaccurate or incomplete data.

 

Right to Erasure (Right to be Forgotten): To request the deletion of your data when it is no longer necessary for the purposes for which it was collected.

 

Right to Object: To object to the processing of your data for specific purposes, such as direct marketing.

 

Right to Data Portability: To receive your data in a structured and commonly used format.

 

To exercise any of these rights, please contact [Your Contact Email] and we will process your request within the legally established timeframe.

 

8. Data Security

We have implemented technical and organizational security measures to protect your personal information against unauthorized access, misuse, alteration, or loss. These measures include SSL encryption, firewalls, and secure access controls.

 

9. Changes to this Policy

We reserve the right to modify this Privacy Policy at any time. Any changes will be effective immediately upon posting of the updated policy on the Website. We recommend that you periodically review this page.